How Top Financial Advisors Exceed Client Expectations
Good client service is no longer enough to exceed client expectations. In an age where financial advisors must retain client revenues and relationships, the stakes have become even higher. It requires a committed team, documentation of client preferences, and finding ways to personalize the planning experience. It’s doing the things other advisors can’t or won’t do.
The Hidden Reasons Why Clients Leave Their Financial Advisor
Loyalty isn’t built overnight, but many clients will leave their financial advisor. It comes down to consistency and actions over time. In a world dominated by digital communication and complexity, your thoughtful, human actions become the greatest differentiator in your client experience. Learn the 8 hidden reasons why clients leave their financial advisor, so you can avoid the unintentional faux pas that might cost you a relationship that you felt was rock solid.
Powerful Closing Skills
As a financial advisor, you are not just giving advice; you are using closing skills to encourage prospects to take positive action. You are persuading prospective clients to do business with you. It requires strong sales and people skills. You may have all the competence and technical knowledge in the world, but if a prospect doesn’t agree to do business with you, you will lose the sale or business opportunity.
What Ensemble Practices Can Learn from Classic Rockers
Reprinted with permission from the April 2, 2019 issue of ThinkAdvisor. © 2019 ALM Media Properties, LLC. Further duplication without permission is prohibited. All rights reserved. Let’s talk about the power of multi-advisor practices in the wealth management industry — also referred to as “ensemble practices,” based on the work of Philip Palaveev. You can chart the course and issues many practices encounter to a lesson learned from the legendary classic rock bands and artists of our time.
How to Write a Must-Read Professional Bio
There are many personal branding tools you will use throughout your career and your professional bio is one of the most important. Your professional bio delivers a relevant story about you and how your experience benefits prospective clients. While a resume can be dry and straightforward, a professional bio ties your achievements to the outcomes you bring clients. The art of writing a must-read professional bio is simple, make it meaningful to the clients you want to serve.
Is Communicating Your Value Missing the Mark?
Communicating your value for Fee-Only advisers has become a competitive undertaking. It is complicated by fee pressures, access to affluent clients and an ever-evolving service model. Advisers try to set themselves apart from others, but in many cases, the message is missing the mark.
Tackling the Top 4 Time Management Traps for Financial Advisors
As the head of your business, there are things you do and know that no one else does. It’s what makes you a valuable resource and an exceptional financial advisor. As your practice grows; however, the challenge becomes time management. The goal is to keep your practice running efficiently so you stay client focused. The more you try to control everything in your business, you lose the ability to scale your business. It puts your entire client experience at risk.
Time Management Checklist for Financial Advisors
Time management is prioritizing tasks in your business and personal life so you can maximize productivity. The goal is to create an environment that is conducive to maximum effectiveness and efficiency. If you feel you are falling prey to time management culprits, it may be time to start blocking and tackling. You don’t want to put your client experience or your goals at risk. Use our “Time-Wasters Checklist” below to help you identify inefficiencies in your business or areas that might need immediate attention.
10 Ways to “Wow” Your Clients and Provide a VIP Experience
Creating a “wow” or VIP experience for clients is about building your business around the client. It is going above the expected and delivering the unexpected. Every interaction a client has with you is part of their experience. They are observing you, listening to what you say, and scrutinizing every interaction. They are assessing what they are paying for and the value that is being delivered. Creating a “wow” or VIP experience is about delivering something clients never knew they wanted, at no additional cost to them.
7 Webinar Marketing Mistakes to Avoid
For many professionals, particularly solo or smaller firms, webinar marketing can seem exciting and overwhelming. If you are the one organizing the event, promoting the event, and garnering registrations that can be a challenge. Many larger firms succeed with webinar marketing because they have a sizable operation for marketing and outreach. When building a game plan for webinar marketing, there are 7 key mistakes you should avoid.