brokerage general agencies

All posts tagged brokerage general agencies

BGAs and Insurance Professionals are Busy Serving Advisors and their Clients Virtually

by Tiffany Markarian

In this unprecedented climate with COVID-19 and market and economic downturns, clients are more focused than ever on their long-term security and protection. Financial advisors and wealth professionals are emphasizing risk management solutions to help complete their comprehensive planning and fiduciary role with clients. Amidst these turbulent times, BGAs and insurance professionals are busy serving clients’ needs with virtual underwriting and coverage solutions.

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Tiffany MarkarianBGAs and Insurance Professionals are Busy Serving Advisors and their Clients Virtually

3 Metrics BGAs Should Consider

by Tiffany Markarian

Here we discuss 3 sets of Brokerage General Agency (BGA) metrics firms should consider in their annual business planning. In working with BGAs on their business development, there is a set of questions that continually come up during conversations. The first question is usually “How do we go after new markets…particularly supporting wealth advisors?” The second question is often “How do we set ourselves apart in the industry?” The third question, which might be the most important, is “We had a good year, but growth has stagnated, and we are not sure why?” In this last statement, this is where BGA metrics come into play. It is your metrics that can either drive or hinder your growth, depending on which angle you look at them.

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Tiffany Markarian3 Metrics BGAs Should Consider